Sold Out Flagler Power of the Purse Raises Money and Awareness

Palm Coast, FL – The United Way Women’s Initiative of Flagler (WIF) held its 6th Annual Power of the Purse Dinner and Silent Auction on Monday, August 18, 2014 at the Hammock Dunes Club. Around 170 attended the sold out event where more than $18,525 were raised to help women and children in Flagler County.

The event’s silent auction had more than 70 donated baskets/packages and featured everything from designer purses to Caribbean vacations and an African Safari. Keynote speaker, Heather Beaven shared her inspirational stories of successful women and of her amazing life in and out of the Navy. Additional speakers from WIF grant recipients from Family Life Center (Trish Giaccone) and Grace Community Food Pantry (Pastor Silano) shared how the grants from WIF are being used to change lives. Guests also enjoyed entertainment by pianist Jimmy Mason.

Jamie Brown, Director of Marketing for The Daytona Beach News-Journal and Women’s Initiative of Flagler President was named “Woman of the Year” for her commitment to the community through giving, advocating and volunteering. “Jamie’s a high-spirited, fully engaged leader,” said Ray Salazar, president of United Way of Volusia-Flagler Counties. “She approaches every task with high energy and makes sure everyone’s having fun while they get community work done. Collecting 60,000 pounds of food (during the Flagler group’s recent food drive) is no easy task.”

The mission of the Women’s Initiative of Flagler County is to create positive, measurable, long term change in the lives of women and children of Flagler County by focusing on root causes and pooling resources to increase our impact.

Women’s Initiative of Flagler Events and Grants are made possible thanks to the generosity of its members and support from its sponsors including: Publix Supermarkets Charities, Florida Hospital of Flagler, Bright House Networks, The Flagler/Palm Coast News-Tribune, SunTust Bank, Conser Insurance and Intracoastal Bank. For a complete list of members and sponsors, please go to

The mission of the United Way Women’s Initiative of Flagler County is to “create positive, measurable, long-term change in the lives of women and children of Flagler County by focusing on root causes and pulling resources to increase our impact.” For more information and how you can help follow us on Facebook at, or contact Alexandra Jennings, or 386-366-9054


About yourunitedway

United Way of Volusia-Flagler Counties helps to touch the lives of one out of every three individuals in our two-county area through its Partner Agencies.
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